The Moment Two Years in the Making
It is 11:00 pm the night before my Haute Stacker website goes live along with all my social media accounts. In just a few hours, I'll invite my friends, family, and amazing customers to see my invention for the first time. I'm nervous, excited, and scared as heck! I want to write an inspiring blog post about the last couple years, but honestly, my mind is a jumbled mess. It's been such a whirlwind, I don't even know where to start.
My mind keeps bouncing from one memory or experience to another. I reflect on these moments...all of them I treasure. I set out to bring an idea to market, without a clue how to start or where this journey might take me.
There were countless sleepless nights...my mind full of possibilities, hopes, and ideas. I can't wait to start the next day, to work through the next prototype design. Mustering my courage to reach out to manufacturers all over the world...pretending I'm a big-time product developer, when in reality, I'm just a lowly chocolatier in simple Nebraska. Tack on to that...the constant question of how much information do I share and what if someone steals my idea! The disappointment of rejection...ahhh sweet rejection...it's sweet only because it gives rise to tenacity, which is a necessary ingredient for achieving anything important.
Anxious to get through our busy holiday season at The Cordial Cherry so I could pick up where I left off with my invention the day after Christmas. Hoping with each encounter that maybe this would be the manufacturer who would take me seriously and give me a chance. Saving as much money as I could so I could bootstrap my invention with no investors.
Juggling my daughter in college and my three school-age boys each day while maintaining a level of inspired energy that only true passion can harness. Using my chocolate shop as a test kitchen for working through each version of my design. Recruiting my dad and Jon and their tools to construct one prototype after another. And, this in my favorite...telling people, with all the excitement one can fit in her heart, that I'm inventing a device that will will allow you to suspend doughnuts from the ceiling and watching their bewildered expression as they try to understand why I'm so excited.
Watching my manufacturer, and now friend, share in the excitement of my adventure. Studying the art of selling and marketing and storytelling as if my life depended on it. Reading half (because my ADHD mind doesn't allow enough attention to read whole books) of many great books on how to do things I've never done before. And listening to as many TED talks and Youtube tutorials as I can handle...hoping to fill my mind with lessons while I make my precious cordial cherries at my shop.
Seeking the mentorship of other inventors. Sorting through product name, domain names, and branding ideas. And finally, being able to demonstrate what has been in my head these last two years...and watching people's expression the moment they see all the possibilities I saw from the beginning. These thoughts, while whirling around in my head, now comfort me as I continue on.
When I decided to climb this mountain, all I expected was to learn how to navigate the process, but what I got was a solidified belief that I can make big things happen in spite of fear, lack of money, and all my insecurities.
And now...I'm on to the next phase of my adventure...an unknown territory for which I've only studied in books and on that vast resource we call the Internet. I need to sell my idea. It's one thing to have an idea, and it's another thing to create or build the idea. It's an entirely different thing to sell the idea...and this, for me, is the biggest obstacle. It requires that I risk criticism and judgement. The thickness of my skin will most certainly be tested. So her we go...I hope you'll join me along the way...to be part of this chapter of my story. Please follow me on Pinterest, Instagram, Facebook, Twitter, and Youtube. And any help in spreading the word would be so appreciated.
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